Kcascades Impressions: An Ethnocentrically Consequential Cross-Cultural Occasional Wear

Abstract

From simple to sophisticated, elegant to excessive, what one wear says who one is. The project is experimental-descriptive research modelled on cultural trend analysis, fashion innovation and production on indigenous clothing of Temamei. The paper, therefore, catalogues the step-by-step product development of costume stimulated by tradition and modernity, history and innovation, form and beauty. The processes of design, pattern making and garment assembly were carefully employed to achieve the desired result. The target customer is an adventurous matured female (size 14) tourist to the port city of Tema and Tema Manhean, Ghana. The costume is inspired by the 'Temamei Ashin Yoo Kpemo Kpojei-Hesaamo' costumes (people of Tema puberty rite outdooring dressing) in design cut and make and comes under the brand KCascades Impressions. KCascades Impressions are soft, easy fitting clothes; ethnocentrically consequential occasional wear with cross-cultural attraction.